Social Media Manager
Social Media Manager
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OBJECTIVES
We are looking for a talented social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
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Key Responsibility Area
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Education Requirement and Essentials
Performing research on current benchmark trends and audience preferencesDesigning and implementing social media strategy to align with business goalsSetting specific objectives and reporting on ROIPerform research on current benchmark trends and audience preferencesDesign and implement social media strategy to align with business goalsSet specific objectives and report on ROIGenerate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)Monitor SEO and web traffic metricsCollaborate with other teams, like marketing, sales and customer service to ensure brand consistencyCommunicate with followers, respond to queries in a timely manner and monitor customer reviewsOversee social media accounts’ design (e.g., Facebook timeline cover, profile pictures and blog layout)Suggest and implement new features to develop brand awareness, like promotions and competitionsStay up-to-date with current technologies and trends in social media, design tools and applicationsCopywriting and content creation for creative and collateralsRELATED JOBS
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